Overview: I art directed & re-designed the graduate & undergraduate view-books This piece is usually printed once per year and used to target new students to increase enrollment. The undergraduate book was designed to specifically reflect the academic iconography & brand of the university. The layout was also opened up to feature more full photos of the university campus. The graduate view-book was designed based on the undergraduate viewbook, but more elevated iconography and a grid. The Graduate view-book won a gold award for graphic design in higher education.
Role: Graphic Designer, Art Director, Project Manager